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Brookhaven to Get New Apartments

Ashford Park Civic leaders want the project to include retail.

 

Known mainly for its elaborate office towers, a Houston-based real-estate company has chosen Brookhaven's Ashford Park neighborhood as the location of its first Atlanta residential apartment project.

Hines, arguably one of the world's largest real estate developers, will build a 215- unit development at Dresden Drive and Peachtree Road, according to an article in the Atlanta Business Journal. The company closed on the property in November for more than $5 million.

Ronnie Mayer, president of the Ashford Park Civic Association said he wished the project included additional shops and/or restaurants.

Jim Eyre agreed. He said while he is confident Hines will build a quality product, he is disappointed that the current plans exclude retail and commercial businesses. The more shops and restaurants there are, he said, the more likley pedestrians would support other businesses along Dresden Drive.

"If you’re walking down the block of a city street and see nothing but houses in front of you, do you have a tendency to continue or do you say this is the end of the strip?," said Eyre who is the civic association's vice president. "If there’s something there, it draws people further along the block."

Eyre said the civic group expects to meet with Hines representatives during the beginning of the year at which time more details of the projects aesthetics would be disclosed as the project moved further along in the development stages. The company is required to meet with the group as part of the overlay district ordinance in an effort to keep any new developments in compliance with the Brookhaven LCI, he said.

Calls to Hines had not been returned at the time of this report.

MChicago December 09, 2011 at 01:20 PM
Which corner of Peachtree and Dresden? Replacing the Waffle House?
Rick December 09, 2011 at 02:37 PM
The only spot I can imagine that would support 215 apartments would be just past the church across the street from the DMV. Residential is good, but I'm not sure about more apartments. Traffic is bad enough as it is.
MChicago December 09, 2011 at 03:20 PM
There have been rumors about a development on Apple Valley, just off Dresden.
Eric H December 09, 2011 at 03:38 PM
Jim Eyre has an excellent point. To make the walk from Peachtree or the MARTA station to the businesses to the East on Dresden more intuitive, interesting or likely is to build them with street level retail abutting the street. I don't have a problem with apartments, with HOST they end up paying more taxes since they don't get the deduction, and with the location there isn't much risk of them becoming a crime problem. Hopefully some of the residents will take advantage of MARTA which will be next door.
Sherean Malekzadeh Allen December 09, 2011 at 08:21 PM
I heard they're going in between Ellijay and the church on Dresden. And I couldn't agree more that the street level space should be used for retail. I am a bit concerned about the additional traffic. Dresden is already getting pretty crazy.
Chuck Konas December 14, 2011 at 01:23 AM
You need to be careful about adding retail. Too much retail actually creates bad retail. The retail already there is vibrant and attractive. Adding more can cannibalize whats there.
Colleen January 15, 2013 at 04:11 PM
If the apartments are the ones being built on DRESDEN, across the street from the DMV, I am appalled at the project's aesthetics. Who is the BCI group meeting with HINES, and approving this concrete monstrosity? Has the overlay district ordinance changed, as I would think this new development wouldn't be in compliance with the Brookhaven LCI? And, if it is in compliance, we have a lot of work to do in changing this. This parking deck (or whatever it is), at this point, ruins the entire, pleasing, aesthetics already in place, within "The Village".

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